Mabel’s Labels

One of the most frustrating (and costly) things about children attending playgroups, daycare or school is the amount of things that leave home but never make it back. Mabel’s Labels is a Canadian label company created by mothers who were not happy with the durability, quality and range of labels available.  As a result of their superior products and superb customer service they won a PTPA Seal of Approval.

The range offers innovative personalised labels for babies, kids and grown ups. Choices include sticky labels for shoes, iron-on labels for clothing, dishwasher-safe labels for sippy cups and drink bottles, bag tags for diaper bags and backpacks, allergy and kosher aware labels for products and name stickers for stationary and books.

All labels can be personalised with a name and a picture icon – chosen from a huge array of cute and funky designs.


Mabels labels can be purchased online and in a variety of cost saving packs. They also encourage community groups to use their products for fundraisers.

Mabels Labels generously sent me the Colourful Essentials combo pack to review. 


This included

• 30 Sticky Labels

• 70 Tag Mates

• 12 Shoe Labels

• 2 Teeny Tags

Product Pros

One of the first things I noticed was the detail and thought that went into the packaging. Double sealed in plastic wrap, my labels arrived by mail in a downpour, but were perfect when opened.

My son tested his shoe labels with a trek around the wet parklands with no noticeable issues or labels worse for the wear. The labels are dishwasher/microwave safe, waterproof and UV resistant and work as promised, too, with labels as bright and attached to the items as they were before going in to be washed.

Colours are eye catching and the icon designs were unique and appealing; ensuring that no-one else would have the same.

The product is made from a super durable plastic, which has a little flexibility and stretch in it but thin enough not to form a bump on the item its stuck to. The materials are far superior in quality than any other label I have used in the past.

Product Cons

One of the product pros is also a con. Once a label is stuck onto a surface, it is extremely difficult to shift. Ensure that the label is straight and in the exact spot before committing it to the site.

The sticker page for the smaller labels (tag mates) has the labels printed and cut very close together. This meant that it was sometimes a little difficult to prize one off the backing sheet and away from the others.

Mabel’s Labels are affordable, adorable and durable, making a great personalised gift for school or sporting activities. These bestselling products are extremely versatile and long-lasting and ensures all your children’s belongings make it home safely.

Annie would like to thank Mabel’s Labels Company for supplying those fabulous labels to review.  Their products can be viewed and purchase here.